I’ve been asked to introduce our company, all 6 markets, to how to use Twitter. A few people have signed up on their own, but for everyone it’s got to start at square one. This is my outline, which I plan to fill in with slides. What do you think?
1hr total w/slides tbd
Why social media is important and useful
- Why numbers are not important, involvement is
Who’s on twitter? A few examples per city.
Terminology and functions
- Using @
- @ to your account to see who is talking about/with you
- Direct messages
- # (in general and per market popular ones to note)
- RT
- Topic trending
- Favorites
- Each tweet is a url, forever, and searchable (more…)

For people who aren’t bloggers, this is an understandably strange idea, but an important lesson. People put things on their Facebook and Flickr pages all the time that make me gasp. That drunken bday photo? Once it’s out there, you can’t assume that you control who sees it, and taking it down doesn’t prevent someone from copying and re-hosting it somewhere else. Using Twitter on your phone makes this even easier: beware the flippant tweet.
Friends, remember how much I wanted those Camper Leia sandals in turquoise? These little guys:
“Amazon seems to be stripping the sales figures and accompanying rankings from GLBTQ books, erotica, and romance novels, particularly those with what they term “adult content.”